Natal Brazil

Information about the city of Natal, in Brazil.

Thursday, May 29, 2008

Violence in Ponta Negra

Local newspaper Jornal de Hoje published a report about the growing violence in Avenida Roberto Freire, one of the most important in Natal (this is the long avenue which connects highway BR-101 to Ponta Negra beach).

In the on-line edition, Jornal de Hoje reported how the ATMs of Itaú bank were robbed; in the printed edition, JH reports that several people who work in shops along that Avenue complain about being robbed and being harassed by prostitutes and transvestites.
Past year, there were several cases of high profile businesses being assaulted, such as a jewelry in Natal Shopping and restaurant Tabua de Carne; people are robbed everyday by thieves in motorcycles.

The Secretary of Tourism, Fernando Bezerril, was interviewed by the newspaper.
Bezerril said that he had already contacted the Secretary of Public Security asking for measures to solve the problem in the Avenue Roberto Freire. According to Bezerril, ever since a system of surveyance cameras was installed in Ponta Negra beach, the number of occurrences dropped by 95%; a similar system was created in Altos de Ponta Negra, and violence decreased, too.
Bezerril hopes that something similar could help diminish the violence in Avenida Roberto Freire.

Tuesday, May 27, 2008

Natal to export ice cream to Italy

In Brazil, the popsicles (ice creams with a stick) are very popular, particularly in the beaches (see Ponta Negra beach), and particularly with tourists; popsicles are cheap, clean (when properly produced and wraped - avoid the R$ 0.50 popsicles which are sold unpacked) and help relief the heat.

In the South of Brazil, this market is dominated by big companies such as Unilever and Nestle; in the Northeast, smaller companies, which knew better the tastes of locals, managed to gain some presence thanks to a good quality and a larger variety.

One of such companies, Ster Bom, announced that a contract was signed to export popsicles to Milan, Italy; the first batch was already shipped, with 60,000 unities. All flavors were of tropical fruits: cajá, mango, mangaba, pineapple, acerola, graviola, coconut and guava.

It is interesting to see Natal exporting ice cream to Italy, a country which makes one of the best ice creams in the world. The ice cream made in Natal doesn't get even near the one made in Italy. However, when it comes to popsicles, particularly those made with tropical fruits, it is quite possibly that the Italians enjoy the products made in Natal.